The purpose of this study was to determine factors relating to eating behavior of adults in Tomohon, Indonesia. Eating behavior regarding to unhealthy diet is one of the behavioral factors that important one to study in the way to tackling non communicable diseases. Therefore, it is important to identify factors relating to eating behavior of people, especially those who are at risk of non communicable diseases. A cross-sectional survey design was used in this study with sampling method combined of multi stage sampling technique and convenience sampling method. Data were collected by self-administrated questionnaire from 300 adults at seven sub districts in Tomohon, Indonesia. Pearson product moment correlation and Spearman’s rank correlation were used for data analysis. The result of analysis revealed that there were significant correlations between gender, attitude, perceive barrier to consuming healthy food, and perceive barrier to avoiding unhealthy food with eating behavior. However, there were some factors not have correlation with eating behavior were found included age, educational level, and perceive benefit. In conclusion, the health promotion as an intervention program related to eating behavior to tackling non-communicable diseases in Tomohon city can be focus on gender, attitude, and overcoming the barrier toward good eating behavior.
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