%0 Journal Article %A %D 2015 %J Humanities and Social Sciences Letters %@ 2312-4318 %V 3 %N 3 %P 121-133 %T Motivation and Medium of Information Affecting Behavioural Patterns of Film Viewers in Malaysia %M 10.18488/journal.73/2015.3.3/73.3.121.133 %U http://www.pakinsight.com/archive/73/09-2015/3